1Economic Trends: The Thai Baht Reached a New 6-Year High
· I believe that
this means there is an opportunity exists here for Thai importer and those who
need to buy inventories from overseas because they can lower the costs when
buying merchandise from the overseas brand because the Thai Baht has becoming
more stronger (we use less Thai Baht to purchase the Us dollars or the Euro).
Consequently, we can enjoy the higher profit margin if we remain the price or
we can give some rental discount to attract customers but still be profitable.
· The prototype customers
are actually those who are more price elastic such as university students and
young adults. They could be easily attracted by the discount rental fees (in
case they give promotional discount or lowering product price)
· I would say that this
is an easy opportunity to exploit but only in a short term because the baht
could one day be weaker, and the exchange rate is very hard to predict as it
depends on several macro factors. We can surely enjoy this economic trend in a
certain period; however, in the long run, there are more to focus such as the
marketing campaign and good customer services in order to attract customers.
· The reason I see this
opportunity is because I have an investment background as I always purchase
stocks and the key principle is to “Buy low, Sell high.” This basically could
be applied the decision making in the import sector: when is the right timing
to buy the inventory.
2Economic Trends: The oil prices
were low throughout 2019 and would remain in the near future.
·
Source: https://oilprice.com/Energy/Oil-Prices/The-Real-Reason-Oil-Prices-Remained-Low-In-2019.html
·
I believe that this means there is an opportunity exists here for
nearly every business except for the oil related industry. The transportation
costs play an important role in today’s business especially for online and
ecommerce business. This means that the costs of operation will be lower.
·
The prototype customers could be nearly every people who has to
commute, travel, buying some goods because oil is a macroeconomic factor that
will affect the industry as a whole. A clear example is an airline industry
that their operating margin has spiked during the past few years.
·
I would also say that this is the same case as above because oil
prices are very cyclical, which could be benefit in a certain amount of period:
could be a year or two.
·
The reason I see this opportunity is because oil prices have an
effect on the world’s holistically especially for some business that use oil
for operating services/products.
3Regulatory Changes:
Toxic Substances Control Act (TSCA)
·
Source: https://www.mcguirewoods.com/client-resources/Alerts/2019/2/expect-environmental-regulation-2019
·
I believe there is an
opportunity here because a lot of business and organization nowadays plays an
important role to be a good leader of society on climate change. A lot of firms
have doing CSR activities about environmental issues-Starbucks no longer use
plastic straw. With this trend, firm can adopt this regulation as a part of
their company mission to make stakeholders happy and do good things to the
society.
·
The prototypical customers are
those who have concern about environmental problems and support company that
doing green business such as fewer chemical substances and clean energy.
·
I think this is could be hard
to exploit for some companies since they might have to restructure their
operating systems to reduce toxic substances. This might require costs to hire
engineers, for example.
·
I found this interesting
because customers demand more than good products and services. They like firms
that do good thing to the society. Some conglomerate firms can be more powerful
than some government agency.
4Regulatory Changes: More
than 40 U.S. states could allow marijuana by the end of 2020.
·
I believe there is an
opportunity here because, apart from enjoyment, marijuana can be used has
treatments for illness which already have scientific proven. Thus, legalizing
marijuana could lead to a new business development in that area, creating new
products related to marijuana.
·
The prototype customers are
those who want marijuana for enjoyable or health treatments.
·
I think this could be easy to
exploit and there are not many competitors if someone want to start a business
about marijuana; however, there are still laws and regulations about the use of
marijuana.
·
I found this interesting
because this could bring a positive change to the society if we use them
correctly and within appropriate limit. Everything is good if it is in balance.
Hello Piyaporn! I really enjoyed reading your blog post and thought you brought some great views to the topic. I think your oil opportunity was a really good one as it will affect everyone in the U.S., or just anyone that uses oil. The medical marijuana opportunity was interesting too since that will affect everyone but 10 states here in the U.S. Good job!
ReplyDelete